A recent survey conducted by the consultancy firm EY and the crypto research company K33 Research has revealed a rising trend in cryptocurrency ownership among Danish younger adults, with 300,000 or 7 % of the Danish population, reported to own some form of digital currency.
Dominantly fueling this trend is the younger adults, with 60 % of Danish cryptocurrency owners being under 40. Interestingly, Denmark stands out to its Nordic peers with crypto ownership being twice as common for 30- to 40-year-olds as it is for 18- to 29-year-olds. Moreover, the male population is particularly active in this growing sector with figures showing men are three times more likely to own cryptocurrency compared to their female counterparts.
– Cryptocurrency in Denmark is poised for unprecedented growth. With prices capturing public attention, over70 % of Danish crypto owners climbed aboard after 2019 so crypto reached mainstream during Covid, saysAnders Helseth, Head of Research at K33 Research.
The survey also highlights a strong future trajectory, which indicates that more than 900 000 Danes, or approximately 20 % of the country’s adult population could own cryptocurrency within the next decade.
– Considering the positive reception and quick adaptation to cryptocurrency among Danes, especially the young adults, we are looking a potential threefold increase over the next ten years. This is a clear signal of a diversified investment culture and should be noted by institutional investors as well as regulators in a year where EU’s Markets in Crypto Assets Regulation (MiCAR) is entering into force, says Mads Ribe, Associate Partner at EY Tax & Law.
The survey is the first of its kind conducted in Denmark, with EY & K33 Research having conducted similar surveys in Norway for the past years. Similar surveys will be published later this week with Finland coming up on Wednesday and the full Nordic report to be released on Thursday 11 April 2024.
Download the reports here:
Norway + Nordic: EYs kryptoundersøkelse: Les siste nytt fra kryptomarkedet | EY Norge
Sweden: EY:s undersökning om kryptovalutor: Crypto Adoption Survey 2024 | EY Sverige
Finland: Yhä useampi suomalainen nuori aikuinen omistaa kryptovaluuttaa | EY Suomi
Denmark + Nordic: Danmark på vej mod 900.000 ejere af kryptovaluta | EY Danmark
