From today, the new Nordic payment challenger Vipps MobilePay is officially in place. Now the new group can begin its journey towards making Nordic payments even more user-friendly and simple across Nordic borders.
10 days ago, the EU’s competition authorities approved the merger between Vipps and MobilePay. Now the financial relations between the new owners have been settled. Thus, the deal is now a reality.
From the start, the ambition is to create one of the most customer-oriented companies in Europe. The new organization will build three customer-focused divisions across national borders with responsibility for all product development and customer interaction:
- ‘Large Customers’ aimed at large companies and public institutions
- ‘Small & Medium Customers’ aimed at small and medium-sized companies, public institutions, organizations etc.
- ‘Users’ aimed at private customers and their needs
“This organization setup will ensure rapid innovation based on deep knowledge of our customers”
Rune Garborg
CEO of the new company
The company is also establishing a ‘New Growth’ unit, which will develop completely new business areas. A number of staff areas support the customer divisions and the company’s overall capacity.
“This organization setup will ensure rapid innovation based on deep knowledge of our customers. We will support their overall needs through a holistic customer approach rather than a country-based product dialogue,” states Rune Garborg, CEO of the new company, which is given the group name Vipps MobilePay.
For more info about Vipps Mobilepay click here
