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Saturday, June 15, 2024
HomeFeaturedEp.79 Making Investing Simple and Transparent - Liisi Aarpuu, CFO at Bondora

Ep.79 Making Investing Simple and Transparent – Liisi Aarpuu, CFO at Bondora

Investing is perhaps one of the most complex areas of finance, especially for customers without prior knowledge. However, technology and an understanding of the power of simplicity is giving companies the opportunity to bridge the complexity gap and democratize access to services that previously were only reserved for those with a keen interest and understanding of the industry.

In our recent unicorn safari to Estonia, we had the opportunity to meet with Liisi Aarpuu, CFO at Bondora. In this chat we learn how Bondora’s purpose of helping people enjoy life without having to worry about financials has led the company to create simple and intuitive investment solutions that people can benefit from without prior knowledge. Listen to how Bondora, one of Estonia’s oldest fintechs is democratizing access to investment services, bringing finance closer to everyday customers and simplifying finance for all.

Chris Crespo
Chris Crespohttp://nordicfintechmagazine.com
Chris is a Founding Partner and Chief Editor at Nordic Fintech Magazine, where he simplifies complex financial ideas into easy-to-understand content. With nearly 20 years of experience in management consulting and financial services, including leadership roles with some of Europe's largest banks, he offers profound industry insights. Previously serving as the Chief Futurist at the largest bank in the Nordics, Chris has sharp views on the Future of Financial Services, Money, Disruption, and Ethical AI in Finance. He is also a guest lecturer at Stanford University, Singularity University and Copenhagen Business School, where he frequently discusses the future of Money, Finance, and Entrepreneurship in Financial Services. As a Behavioral Economist, Chris is passionate about studying how human behavior and decision-making relate to risk. He also delves into the connections between psychology, leadership, and technology within financial services.
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